The Digital High Five with Bosse & Baum
by Meghan Corso
The Digital High Five is Artland’s interview series which is published bi-weekly and features one of our partner galleries. We have created this series to connect with galleries, share insight, and shed light on initiatives that are taking place within our community. We had the opportunity to speak with co-founder, Alexandra Warder of gallery Bosse & Baum located in Peckman London.
Founded by Lana Churchill and Alexandra Warder, the duo is steering Bosse & Baum to be open, accessible, and to provide a solid foundation for artists and a global audience. The duo encourages active viewing and conversation while supporting the growth of their artists beyond the gallery space.
How has this current global crisis encouraged you to think outside the box in regards to collaboration, arts education, curation and public art projects?
Firstly, it’s meant we’ve had time to sit back, reflect and think about what we are doing. Lana and I run Bosse & Baum and we’ve spent weeks chatting through ideas, researching, brainstorming. We do this a lot anyway between the 2 of us and it’s one of the things I love about working in a small team – we can think through and then act with relative ease since it’s a small team. In fact being a small business has been a blessing for us at this time and it’s definitely reminded us how it’s not always the best route to be constantly striving to be bigger- bigger spaces, bigger prices, more and more. We want to grow of course all the time when it comes to quality and learning but this doesn’t always have to be ‘scale’ led when it comes to business.
It is important for us to concentrate on making good quality exhibitions, working closely with artists to facilitate conversations, and not to get side-tracked and distracted by the noise around us. What is very good is to collaborate and join together with other galleries to help each other, to learn, share, exchange ideas, and to mutually support each other. This comes quite naturally to us, we really enjoy working with others. We have been a part of Preview London online with galleries in Milan, Brussels, Tehran, Vienna and San Francisco, and sharing our audience, and sharing artworks online has resulted in some sales and new connections, and enjoyment, from our own homes, without travel. Game changer!